As soon as your website traffic has grown enough, a question of making a profit from it becomes almost vital.
Electricity, server, domain bills, content - it’s all huge waste of your time and your money.
Website Monetization
You work so hard to get so far and wonder ‘what’s next’.
You, probably, already know the answer.
A way towards profit lies through monetization.
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The solution is out there
A lot of webmasters are using Adsense for monetization and they will. But what if your website was penalized by Adsense or CPC advertising isn’t that good source of revenue for you?
There are a huge variety of advertising networks with a huge variety of advertising formats.
Let’s put aside a review of every advertising format - there are too many of them and we’re all too busy for that.
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Let’s review the one and the only advertising format that suits well to every website that doesn’t use Adsense - it’s popunders.
A vast difference between myth and reality
You probably already heard a lot about them, there a lot of myths around popunder advertising.
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The basic are: they are irritating your visitors and Google are strictly banning your website for them.
- Popunder is a type of advertising that is appearing below browsers or appearing in another browser tab.
- There’s nothing irritating about that.
- As for Google bans and penalties, you can all watch this video by Matt Cutts.
- Popunders are more profitable than banners. In fact, pops are 30% more profitable.
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- Any kind of website is suitable for popunders. And you may combine popunder ads with any other advertising formats.
- Popunder ads give an opportunity to monetize your site if you can’t prove the origin of its content to Google AdSense.
- Popunder ads do not contain more malware than other ad formats. Ad networks normally have a number of tools for anti-malware protection.
The question remains, what Advertising Network should I choose? A popunder market is this large.
I’ve tried a lot of them.
First, do not believe in the incredible rates - your traffic is definitely worth it, but be reasonable.
The ad network is a middleman between you and your advertiser. And as every middleman, your net should receive a piece of your earnings to keep working.
You’ll receive your cash, a platform and a line of advertisers looking for your traffic. Everything is fair.
Second, choose a network that is longer than a year on the advertising market. Believe me, the advertising market is tough and only a few good networks are made it this far.
I’m selling all my website traffic to Clickadu and I’m really happy about it.
A money situation is probably a thing you’re anxious mostly about.
Your earnings depend on several facts:
- A theme of your website.
- Your traffic quality and proportion.
- Your audience GEO position.
- A size of your audience.
- A frequency of your ads.
- Amount of impressions.
In general, almost every popunder network is working on a CPM basis (pay per 1000 ad impressions).
Tier1-2 countries and mobile traffic values most. I have managed to receive a stable CPM $1.5 per hundred impressions.
Payments are twice a month or now can be done by request and a bunch of payment methods, you name it.
Besides the earnings and stability, there are other pros: a huge base of trusted advertisers for any country, anti-adblock code that allows you to bend those unkind ad blockers and sharp hourly statistics.
Do not rush to monetize shiny new websites. The more traffic you have - the more earnings you’ll receive. Raise your audience with interesting website content. Otherwise, there is no point to monetize it.
Do not cheat.
The opportunity to earn some cash with black hat methods sounds rather exciting, but it’s temporary. In fact, you can spend a month or a half just for nothing.
Good luck in your earnings.
Reference source :
Website Monetization: How to Turn Your Website Audience Into a Net Profit
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